I received an email from Kelly at Triumph Dining today. Triumph wants to raise awareness for celiac disease and the gluten-free diet and raise money for awareness at the same time. How are they planning to accomplish that?
Through the end of August, Triumph is giving away free American Cuisine dining cards. (You can opt to either pay $.70 for shipping or send in a self-addressed stamped envelope – so they don’t go bankrupt sending these out, lol.) If 15,000 people sign up for these cards, then Triumph will give $10,000 to a national celiac awareness campaign (and they will let the gf public choose the campaign).
When you take their card to a restaurant, you are helping to raise awareness. Mulitply that by 15,000 cards, and we’ve got a lot of awareness. Go to http://www.triumphdining.com/freediningcard.aspx in order to get your free card, and check their blog to see the progress.